Vendor
CB4
CB4 (Context-Based 4 Casting Ltd.) is a New York and Tel Aviv-based AI startup that runs machine-learning algorithms against POS data to identify physical store execution issues suppressing sales, serving apparel retailers including Levi's and Urban Outfitters. Founded by Tel Aviv University researchers and backed by Sequoia Capital and Octopus Ventures, it was acquired by Gap Inc. in October 2021 and operates as a Gap company.
Products & Services
AI demand sensing and store execution software (Spotlight)machine-learning POS analysis to identify in-store sales blockersdemand-sensing AIretail assortment optimisationpredictive analytics for brick-and-mortar operations
Coverage in Rack & Reason (1)
First mentioned: May 2026