Brand

Ex Nihilo

EX NIHILO is a Parisian niche perfume house founded in 2013 by Sylvie Loday, Olivier Royère, and Benoît Verdier, offering luxury personalised fragrances through flagship boutiques and prestige retailers including Harrods and Bergdorf Goodman; it received a minority investment from Eurazeo and is known for combining bespoke customisation technology with artisanal perfumery.

Products & Services

Blue Talisman

Coverage in Rack & Reason (1)

First mentioned: April 2026