Research Institution

McKinsey & Company

McKinsey & Company is the world's leading management consulting firm, advising corporations, governments, and institutions globally across all industries. Its retail and consumer practice publishes widely-cited regional market briefs including MENA-focused e-commerce and grocery reports.

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Coverage in Rack & Reason (1)

2026-05-14 McKinsey Wrote The MENA Playbook. The Gulf Had Already Run It.

First mentioned: May 2026

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