Brand

Oura

Oura Health is a Finnish health technology company founded in 2013, best known for the Oura Ring — a smart ring that tracks sleep, activity, heart rate, body temperature, and other biometrics. The company filed confidentially for a US IPO in May 2026 and has become a reference point in the mass-retail expansion of biometric wellness devices.

Products & Services

Oura Ring (biometric wearable)

Coverage in Rack & Reason (1)

First mentioned: May 2026